SELL yourself.

There’s an old marketing tip which every aspiring Marketing person should know: Facts tell but stories sell.

On a job interview, you are actually selling yourself. If possible, answer questions with a short story that gives specific examples of your past experiences. Make it brief and but make your point. Most questions will ask about your past, but remember it’s what you can do for THEM that are important for them to hear from you. Nowadays, the job market is full of qualified candidates for any opening; anything you do that will make you stand out and be remembered will greatly increase your chances of getting hired.