Focusing on the positive

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One of the ways an interviewer gauges your capability for the position you are applying for is to ask you questions that might catch you off guard, like how you handled a difficult patient or a stubborn co-worker. Questions like this are multi-faceted - they help the interviewer assess what you’re like when suddenly faced with an awkward situation where you are unsure of yourself. Your reaction and answer also further shows the interviewer your immediate actual response to situations like these.

What’s important, first of all, is to maintain a calm mind. Answer the questions as objectively as you can, and discuss only how you helped solved the problem and used the situation to your advantage, things like that. Don’t gripe about how you had to pick up the pieces left behind by a co-worker. Market yourself and be professional about it.

Real-Life - The Clincher

situationalQuestions that are based on situational scenarios test your ability to step back, analyze and come up with solutions to certain problems which is vital for a successful career. Most new graduates may not have the experience but they should have ample analytic skills for them to answer such questions properly. People who rush in without thought are a bit dangerous in real life for though they take immediate action, they may be taking too much risks even endangering themselves and their career. Experts say the best approach is to stand back, analyze the best solution and then take action, but don’t end up standing out of the fray for too long or risk losing effectivity. Questions like, If a big client asks for concessions what would you do, or what about a difficult client or one with a complaint? If you simply cannot find it in yourself to imagine the situation you may have been asked, politely say so. That way, the interviewer can either ask another or rephrase the situational question so you can provide your opinion.

Introductions - Good Impressions

InterviewMost interviews begin with the interviewer asking for a brief introduction about yourself. It has to be short and intelligent enough to give them an overall look at you as a person for your aptitude and skills have already been tested with the pre-employment/screening exams. Though a few short sentences, the overall content should be informative and smart allowing you to establish good rapport with the people interviewing you.
The overall structure of the short introduction should contain enough information about you your work experience and end with a statement why you should be hired as part of the team. Experience is on your resume so elaborate little for follow-up questions would be asked of if necessary. The rapport will allow you to overcome the fear/jitters early on so you tame those butterflies in your stomach early. Don’t worry too much, if it ain’t for you then move on to the next one.

Why Follow Up?

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Just think of this? Your resume is one in hundreds of files that are piled up in an HR’s desk for a particular job vacancy in their company. After a few days, you managed to call the company manager to follow up on you resume. Chances are you are just one of the few people who had the initiative to follow up. And with the help of a good presentation, you could be given the chance to be interviewed later. If you haven’t done this, your piece of paper should have stayed there unnoticed. There are things to keep in mind, do not call the HR manager. You should go directly to the Hiring supervisor or manager. If it even comes to a point that you need to talk the vice president, then do it. Take control of your job search, don’t wait for things to work for you because it never will come to you on its own.

The Interview

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It is necessary to be on time for the interview. It is to note also that coming in too early might signal a negative impression on the employer. It might work to your benefit if you come in at least 15 minutes before the scheduled interview. This will give you ample time to rest and relax yourself. And time to fill out the some forms if there are any. Make sure to dress right. First impressions do last.

Interview Tips:
Research the employer. Do some background checking. not to spy on them but to know how to respond to certain questions while in the interview.
Practice answering the interview while in the mirror.
Go alone. No children and best friends for moral support.
Greet with a firm handshake.
Make eye contact.
Smile and be polite.
Listen carefully.
Answer questions directly. Short and straight to the point.
Be cool and make positive remarks.
Talk about what you learned from your previous job. Do not talk about the job itself. They pretty sure know what your job requires.

Avoid Interview Bloopers


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How do you avoid bloopers in your job interviews? First you must be aware with some of the pitfalls in interviews then you come in prepared so that it won’t happen to you.

  1. Fidgeting
  2. Inappropriate dress code. Not dressing for the job.
  3. Not listening
  4. Talking too much
  5. Being over-familiar – your new best friend is NOT the interviewer
  6. Using inappropriate language – you “guys” know what I mean.
  7. Cocky
  8. Not answering the question being asked
  9. Not asking questions
  10. Appearing desperate – “Please, please hire me!”

Everybody is prone to making mistakes, after all were only human. We can laugh at these things or you can prepare yourself not o fall for these mistakes.

Way to pass the interview


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I know that the journey you have taken just to reach interview is very hard. But you must prepare yourself very well because you are about to face the crucial part of ones application and that’s interview. Interview for me is the hardest part or the deciding part because at this stage the companies can already asses to accept you or refuse you by knowing who you are and what you can do. That’s why in order to help you I will give some tips for you to follow:

1) never be late during the interview because most of the employer has 1st impression last factor and they will rather refuse or turn down your application as well if your late because for a businessman “ TIME is GOLD”

2) be well groomed, make yourself presentable by having a clean haircut, by dressing well, and by having proper hygiene.

3) Upon arriving at the office greet your interviewer and be polite at all times

4) Answer all questions briefly and intelligently.

5) Thank the interviewer before you leave the room.

Market Research

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A companys level of understanding of its target market will determine its marketing strategy. Thorough market research is done through surveys and experiments. Among the obvious factors to consider are the target markets age group, culture and social class. This will determine whether advertising should be in print media, billboards, through radio or TV commercials. The finer details to be considered in determining the content of an ad are more focused on the psychology of how consumers think, feel, analyze and choose when given an option, how consumers are influenced by the environment, the consumers level of understanding, and what motivates and tickles the consumers interest.

Know more about market research in The Psychology of Marketing.

Seven Ps of Services Marketing

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The seven Ps of the services marketing includes:

product, pricing, promotion, placement, people, process, and physical evidence.

The first four elements are often referred to as the marketing mix. A marketer can use these to design a marketing plan. The four Ps model is useful when marketing low value consumer products. They serve as a framework within which a marketing activity can be used as well as offer a workable guide to the major categories of marketing activity.

The additional three Ps is called the extended marketing mix which reflects a consumer-centered perspective, as it must account for the unique nature of services.

The 8-Step Preparation (Step 8)

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By Ai

8. Be grateful. Think of the time they allotted for you to see if you are an effective prospective employee, they surely have busy schedules. After the interview, ask for the interviewer’s or the employer’s business cards or calling cards. Send thank you notes without any delay. Even if you were hired or not, send them your gratitude anyways. Keep them noted by saying how much interest you had with the position you applied for. With this act of gratitude, you will surely stand out from the crowd of applicants. If given the chance, when you try to apply again, that simple thank you note just might help.

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